Jul 17,2026
In recent years, the e-commerce industry has developed rapidly, and the fast-moving consumer goods market has continued to prosper. Brand customization, differentiated channel layouts, rapid e-commerce new product testing, and category-differentiated competition have become the industry norm. The demand for small-batch, multi-specification, and short-lead-time customized soft packaging has exploded. However, traditional gravure and flexographic printing have high minimum order quantities, expensive plate-making fees, long lead times, high environmental protection costs, and significant proofing trial-and-error costs along with inventory pressure. These make it difficult to adapt to the pace of flexible new product launches and small-order testing, seriously hindering packaging iteration and market response efficiency.
HONG-JET has launched the disruptive Hong-Jet® Flexible Packaging Film Printing Solution, providing a true plate-free, short-lead-time, low-cost, fully eco-friendly, high-fidelity small-batch fast-response packaging film printing solution for the food, daily chemical, and pharmaceutical industries. With its globally leading technological strength, it has become a benchmark in the short-run printing field and solves the pain points and difficulties of small-batch packaging film printing in the industry.
The Hong-Jet®️ Flexible Packaging Film Printing Solution precisely matches the core needs of short-run printing. Centered on JETALL®️ water-based eco-friendly latex ink and the Hong-Jet®️ HJ-908L dedicated digital printing equipment, it enables rapid verification of design, color, material, and process compatibility. It significantly shortens the proofing cycle, reduces printing costs, avoids mass production risks, and meets food-grade material safety standards as well as green printing policy requirements.
1. "Cross-Boundary" Leap in Core Technology
The Hong-Jet®️ latex printing solution was initially mainly applied to specialty paper, leather, and other fields. During the R&D process, the HONG-JET team discovered that JETALL®️ water-based latex ink exhibits astonishing adhesion and physical resistance (such as scratch resistance, boil resistance, and grease resistance) on non-absorbent films like PET and OPP. This discovery is epoch-making: it proves the feasibility of "water-based ink direct printing on film" in industrial-grade applications. This is yet another milestone technological leap in the soft packaging printing field following gravure and flexographic printing.
2. The Dilemma of Traditional Process Pain Points
The traditional soft packaging industry has long relied on gravure and flexographic printing. These two processes are suitable for mass production, but expose irreconcilable contradictions when facing the current e-commerce fast-moving consumer goods market demand of "small batches, multiple specifications, and fast feedback." HONG-JET leverages the characteristics of digital inkjet — plate-free, one-piece start printing, and immediate printing and drying — to provide the industry with a low-cost, highly flexible short-run printing solution, completely solving the pain points of new product proofing and short-run production.
3. Drive from Environmental Protection Policies
With the global tightening of VOCs emission controls, soft packaging film companies face enormous environmental assessment transformation pressure. In 2023, JETALL®️ latex ink was selected into the "16th Batch of China's Printing and Dyeing Industry Energy Saving and Emission Reduction Advanced Technology Recommendation Catalog", becoming an industry-authority-certified green low carbon benchmark technology. This also provides core environmental protection technical support for the Hong-Jet®️ Flexible Packaging Film Printing Solution.
1. Hong-Jet®️ 804/1604 Latex Printer
· Printing Host Unit: Equipped with industrial-grade micro-piezo printheads, OP+CMYK+White+Light Colors+Spot Color configuration, paired with professional RIP software. It efficiently supports variable QR codes, one-item-one-code, and other personalized data printing to meet flexible production needs.
· Servo Constant Tension System: Adopts rubber roller feeding method and high-precision closed-loop tension control technology, perfectly compatible with various substrates including 12μm ultra-thin PET. It effectively prevents material stretching, wrinkling, and deviation, ensuring stable material feeding and precise registration.
· Patented Intelligent High-Efficiency Drying and Purification System: Adopts HONGSAM patented intelligent high-efficiency hot air-drying system, perfectly solving the difficulties of water-based inkjet drying and incomplete drying. It integrates HONGSAM patented air purification system for a production environment-friendly setup.
2. JETALL®️ Water-Based Eco-Friendly Latex Ink
· Environmental Safety: Pure water-based formula, truly achieving zero VOC emissions, no heavy metals, and no irritating odor. It has passed SGS, OEKO-TEX® ECO PASSPORT certification, food contact materials, and multiple other authoritative certifications. It offers high color reproduction while balancing green production and excellent printing performance.
· Direct Printing Without Coating: Overcomes the pain point which non-absorbent films cannot holding ink & easy to peel off. No pre-coating required; prints directly on PET film.
· Strong Physical Property Adaptation for Downstream Processes
Adhesion: Rub resistance, scratch resistance, boil resistance, grease resistance. Does not peel or fade during heat sealing/sterilization.
Weather Resistance: Outdoor lightfastness for 5 years without cracking; no cracks when bent at -20°C low temperature.
1. Delivery Time: Compressed from half a month to 3 days
Traditional gravure: Clients generally report that delivery time will take one to two weeks. From plate-making, machine debugging, to lamination and curing, samples can be produced in a week if smooth, but color matching is difficult. When plate factories are busy, delays of half a month are normal.
Hong-Jet®️ Flexible Packaging Film Printing Solution: Plate-free direct printing + rapid lamination. Samples get out as fast as 24 hours, finished products delivered in 72 hours.
2. Cost: Proofing fees reduced by 90%
Traditional 4-color plate-making fee is 4,000 yuan, plus machine loss of 15%-30% (waste materials from machine adjustment and color chasing), and labor hours. The Hong-Jet®️ Flexible Packaging Film Printing Solution needs no plate-making fee and no plate-changing loss. 100 standard proofing samples can be done for a few hundred RMB. Even if the file is revised ten times, the cost is only for ten sheets of film.
3. Materials: Mainstream Films
Suitable for mainstream films such as PET composite films. Application scenarios: food bags, daily chemical labels, pharmaceutical packaging, pet food bags, gift soft packaging.
4. Environmental Safety: Food-Grade Safety
Water-based latex ink has zero VOC and no solvent residue, complying with China GB 4806.10–2016 food contact material standards. The printing process has no pungent odor, improving the workshop environment and aligning with green printing policy requirements.
5. High-Definition Printing Texture
Hong-Jet®️ creates high-quality finished soft packaging products packaging film relying on mature latex ink printing technology. High opacity, wide color gamut, precise color reproduction, ensuring visual effect consistency. The finished soft packaging samples printed by Hong-Jet®️ Flexible Packaging Film Printing Solution have been comprehensively evaluated by senior professionals with 20 years of deep experience in the packaging industry. They received high recognition and full marks in terms of detail printing precision, color reproduction effect, pattern layering, and various physical performance indicators required for food packaging.
6. Excellent Physical Performance
Products printed using the Hong-Jet®️ Flexible Packaging Film Printing Solution have good rub resistance, scratch resistance, grease resistance, boil resistance, and other characteristics, easily passing rigorous physical performance tests.
Chart 1. Comparison of Hong-Jet®️ Latex Flexible Packaging Film Printing Solution and Other Printing Solutions
|
Comparison Dimension |
Hong-Jet®️ Latex Printing Solution |
Traditional Gravure Printing |
Traditional Flexographic |
|
Environmental Attributes |
Pure water-based nano latex ink, zero VOC, no solvents, no irritating odor; clean and harmless printing workshop |
Solvent-based inks mainly, high VOC volatilization, pungent odor, environmentally non-compliant |
Water-based inks environmentally friendly, but additives contain trace harmful substances |
|
Food-Grade Compliance |
Strictly complies with GB 4806.10-2016 food contact standards; can be directly used for various food packaging |
Solvent residue exceeds standards; harmful substances easily precipitate at high temperatures; strictly prohibited for direct food contact |
Basic compliance, but insufficient temperature and grease resistance; limited for high-end food packaging |
|
Printing Precision |
1440 dpi high-definition, 10 colors + white ink + spot colors, fine gradients, fine text, advanced picture texture, comparable to high-end gravure |
Stable colors and excellent image quality, but spot color proofing is difficult, high cost of small-batch color debugging |
Lower printing precision, coarse dots, stiff gradient transitions, ordinary visual effects |
|
Film Adaptability |
Heating-free platform design, compatible with all categories of soft films such as PET, PE, OPP, aluminized films; zero film stretching/deformation, zero-dimensional error |
High-temperature drying and shaping; films prone to shrinkage and deformation when heated; serious loss with thin soft films |
Hot air-drying process; slight film shrinkage; poor adaptability to special materials |
|
Physical Performance Indicators |
Rub/boil/grease/high/low temperature resistance, high adhesion, excellent heat seal strength; fully meets all physical requirements in food industry |
Stable physical properties and compliant overall performance, but relies on special inks, high cost |
Average adhesion; weak rub/grease resistance; prone to damage in complex conditions |
|
MOQ & Customization |
No minimum order threshold; 1–500 pieces small batches, personalized customization, rapid style changes |
Tens of thousands of pieces minimum; high plate-making costs; cannot meet small-batch and testing needs |
Medium and small batches feasible; multi-version customization requires repeated plate-making; poor flexibility |
|
Delivery Cycle |
Plate-free direct printing; samples in as fast as 24 hours, complete finished products in 72 hours |
Regular 7–15 days |
Regular 7–15 days |
Chart 2. Horizontal Cost Comparison of Hong-Jet®️ Latex Flexible Packaging Film Printing Solution and Other Printing Solutions
|
Order Area |
Traditional Gravure Cost (yuan/m2) |
Hong-Jet®️ Latex Solution Cost (yuan/m2) |
Market Competition Strategy Conclusion |
|
300 m2 (proofing/replenishment) |
12.13 |
2.8 ~ 3.5 |
Hong-Jet®️ latex printing solution costs only 1/4; extremely strong order-taking advantage, can accept orders at a premium |
|
500 m2 (small batch) |
7.60 |
2.7 ~ 3.4 |
Hong-Jet®️ latex printing solution has ample profit margin; can flexibly offer concessions to secure clients |
|
1,000 m2 (regular short run) |
4.20 |
2.6 ~ 3.0 |
Hong-Jet®️ latex printing solution's comprehensive cost is still 30%+ lower; fully occupies the short-run market |
|
3,000m2 (break-even) |
2.35 |
2.5 ~ 3.2 |
Costs basically equal; Hong-Jet®️ latex printing solution has no-minimum-order advantage |
Core Conclusion:
For short runs, proofing, and urgent replenishment scenarios within 3000 m2, the Hong-Jet®️ Flexible Packaging Film Printing Solution has an absolute cost advantage. For large-volume business, return to traditional gravure to achieve complementary dual lines.
1. New Product Proofing and Ultra-Fast Test Sales: Start trial samples from 1 m2, same-day samples, 3-day finished product delivery, helping clients make rapid test-sale decisions and seize market opportunities with ultimate speed.
2. E-commerce Multi-SKU Flexible Production: Print multiple patterns in segments on a single roll of film; flexible switching without repeated plate-making, perfectly adapting to the high-frequency iteration packaging needs of e-commerce brands.
3. Ultra-Fast Delivery of Urgent and Replenishment Order: Eliminates the lengthy traditional plate-making cycle, achieving rapid response and delivery for urgent and temporary replenishment orders, firmly locking in time-sensitive core clients.
4. Food-Grade Eco-Friendly Flexible Packaging Film Printing: Adopts a pure water-based printing system, easily passing national food contact testing standards, suitable for high-end fields such as maternal/infant and beauty products.
5. One-Item-One-Code Intelligent Customization. Supports continuous printing of traceable QR codes, batch numbers, anti-counterfeiting codes, and personalized information, empowering full-chain product digitization and precision marketing.
Under the industry trend where packaging orders are accelerating toward small batches, multi-SKU, short lead times, and high environmental protection, and the flexibility and cost shortcomings of the traditional gravure printing are becoming increasingly prominent, the market urgently needs a more adaptive flexible production solution. The Hong-Jet®️ Latex Flexible Packaging Film Printing Solution relies on the advantages of core latex ink and dedicated latex equipment. With low investment, plate-free, low loss, water-based environmental protection, and flexible production as the core, it perfectly fits market changes and precisely fills the gap in small- and medium-batch orders within 3,000㎡, quickly responding to client needs. It builds a collaborative system of "gravure for large-volume runs + digital for short runs to lock in customers." It can leverage gravure's cost advantages while using digital to meet fragmented demands, covering the client's full lifecycle from new product trial production to scaled mass production.
The "Hong-Jet®️ Flexible Packaging Film Printing Solution" not only provides you with innovative digital printing technology but also injects continuous business growth momentum:
· Customer Expansion · Broadening Boundaries: Breaks through traditional soft packaging printing limitations, efficiently undertakes small orders, urgent orders, and high-customization needs, precisely covering clients.
· Profit Improvement · Cost Reduction and Efficiency Increase: Eliminates plate-making and redundant processes, reduces material waste, and thickens profit margins from both cost and revenue ends.
· Risk Controllable · Steady Transition: Supports lightweight investment and flexible deployment, helping traditional production lines transition smoothly to digitalization.
Facing industry changes, we sincerely invite partners in the soft packaging industry to join hands and advance together. With the advanced Flexible Packaging Film Printing Solution, we will share new opportunities in digital transformation and win a new commercial future together!
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